Dayton lighting company offers the President a lamp for Presidents Day

For Immediate Release

Microsun Lamps ad in Washington Post Feb 16, 2018

Microsun offered the President a free lamp for Presidents Day. Click to download full size PDF

 

Dayton Ohio: In a half page ad in the Washington Post today, Microsun Lamps of Dayton offered to provide the Oval office with one of their powerful reading lights. The headline “Maybe our President would read more if he wasn’t in the dark” was a provocative entendre to open a discussion about the President’s known aversion to reading, and Microsun’s assertion that most older Americans are reading with too little light. President Trump, at 71, would likely find the true full spectrum light, that’s optimized for older eyes helpful when reading overly long documents like the federal budget.

If the President takes them up on their offer, this wouldn’t be the first Microsun lamp in the halls of government, their most popular lamp is called the “Library of Congress” and the lamps are actually in use there.

The output of a single Microsun lamp is the equivalent of eight 60-watt bulbs, yet only uses about 90 watts of electricity. Each lamp contains three bulbs: two LED full spectrum lamps on one switch, and the proprietary Microsun bulb in the center on a second switch. It’s the center bulb that makes it “The light that rises”, taking a few minutes to “rise” to full brightness.

The combination of the three bulbs provides more light in the wavelengths that most bulbs do not, and that are crucial for eyes of people over 50 who need more blue light to counter the yellowing of eyes with age. Most seniors find they can put away magnifying glasses and “readers” when using a Microsun lamp, and can read longer without eyestrain.

The company, which is celebrating its twentieth year in 2018, assembles and ships lights from their new 30,000 sq ft headquarters in Dayton where they have a factory showroom. Most of their sales are direct, from their website at www.microsun.com or via phone. All lamps come with a 30-day money-back guarantee, allowing their customers to try them at home without risk. Returns are a rarity. The company recently surpassed 100,000 units sold.

So far, no word on if President Trump will accept their gift. In the meantime, Microsun will continue on their quest to “Make America Bright Again” in 2018.

Microsun is a proud sponsor of WYSO public radio

WYSO publc radio logoYes, you might have heard about us on WYSO, but, weren’t sure of where to go or what to look for online. You’re at our site, feel free to browse and remember that all of our lamps are available with a 30 day moneyback guarantee.

Which ad did you hear?

  • Support for WYSO comes from Microsun Lamps, providing reading lamps designed and manufactured right here in the Miami Valley. When daily reading becomes difficult for eyes, Microsun lamps generate the light that can help. Learn more about Microsun’s lighting technology at microsun.com. “Microsun. The light that rises.”
  • Support for WYSO comes from Microsun Lamps. While there is no known cure for age-related Macular Degeneration, Microsun lamps can help aging eyes see more clearly. Microsun’s full-spectrum reading lamps are built specifically for aging eyes and are produced in the Dayton area. Learn more about Microsun reading lamps at Microsun.com. “Microsun, the light that rises.”
  • Support for WYSO comes from Microsun Lamps, creating lighting for homes and offices for overall visual health. Microsun lamps are developed with the intent to help improve visual acuity; and they are manufactured right here in the Dayton area. Showroom hours are 10 am to 4 pm, Monday through Friday. Learn more at Microsun.com. “Microsun. The light that rises.”

All of those are true, and, you can come to our showroom and see the difference a Microsun lamp makes: 7890 Center Point 70 Blvd Dayton, OH 45424

Or, you can stop in and see our friend Kevin Harrington at Downtown Dayton Optical who swears by the light of a Microsun that you will see better with our light. He’s at 112 E. Third Street Dayton OH 45402

Robert Oda at Edwards Furniture  in Springboro also has lamps on display, 800 W. Central Avenue, Springboro, OH 45066 and Denna Johnson at Johnsons Lamp Shop in South Vienna – 8518 E National Rd, South Vienna, OH 45369 would also love to have you stop in.

Or you can call us, and discuss which Microsun lamp is right for you. (888) 328-8701

 

Light Therapy recommended for Seasonal Affective Disorder (SAD)

Microsun lamps are the cure for the Wintertime blues

We’ve got the cure for the Winter time blues – A Microsun true full spectrum lamp.

Our customers love their Microsun lamps for reading. The increased light output and contrast makes reading easy. While reading makes them happy, it turns out our light helps make them happy too.

This article from the Mayo Clinic talks about the “winter blues” and SAD.

Those of us who live in northern states are no strangers to the “winter blues,” which is a mild version of Seasonal Affective Disorder (SAD). About 15% of the population may struggle with winter blues. Studies have shown that nearly 10% of people in New Hampshire have been diagnosed with SAD, but it affects only about 1% in Florida, the Sunshine State.

SAD tends to be more common in women, young adults and those who work night shifts. It also has been found to run in families. SAD symptoms typically come on during the fall and winter months and reliably go away during the spring and summer months. Common SAD symptoms include:

  • Sleeping more, but not sleeping well
  • Feeling dragged out, low-energy and unmotivated
  • Craving junk or comfort food
  • Gaining weight
  • Losing interest in activities you once enjoyed
  • Not being able to focus
  • Avoiding social activities

While many of us experience these symptoms to some degree, when they become disabling or make it difficult for you to function, you should contact your care team. If you already suffer from depression, SAD can make your symptoms worse…

Whether it’s the winter blues or SAD, here are some things you can try to lift your mood:

  • Open your shades to let in the sunlight.
  • Head outdoors on sunny days.
  • Include physical activity in your daily routine.
  • Adjust your diet to include floods that provide energy.
  • Make plans to stay connected on a regular basis with friends, family and other social supports.
  • Try light therapy.

Source: Winter got you down? You may be SAD – Mayo Clinic News Network

Light therapy isn’t difficult, it’s as easy as sitting down to read the morning paper at the same time every morning, next to your Microsun lamp. Tips for maximum benefit from the same Mayo Clinic article:

  • Set it at an angle to the left or right, at eye level or higher, and at about an arm’s length away. Do not stare directly into the light.
  • Keep your eyes open while using it, and feel free to do other activities like reading or eating breakfast.
  • Start light therapy for 20-30 minutes each day within the first hour of waking up in the morning.

While there are lights marketed specifically as “SAD Lamps” many of them are truly single purpose lamps- emitting strange blue light. When you have a Microsun by your side it can help you craft, read, do crossword puzzles or just feel good in an extremely well lit room with true full spectrum light.

 

Seeing better will extend your life?

Interesting article about cataract surgery and its benefits in the New York Times today. While a Microsun lamp doesn’t cure cataracts, the full spectrum high intensity light is color balanced to make reading with cataracts easier, and in the early stages, it can be a huge help. Cataracts are a readers worst enemy, a Microsun lamp is a readers best friend.

After 72 very nearsighted years, 55 of them spent wearing Coke-bottle glasses, Jane Quinn of Brooklyn, N.Y., is thrilled with how well she can see since having her cataracts removed last year.
“It’s very liberating to be able to see without glasses,” Ms. Quinn told me. “My vision is terrific. I can even drive at night. I can’t wait to go snorkeling.”

And I was thrilled to be able to tell her that the surgery very likely did more than improve her poor vision. According to the results of a huge new study, it may also prolong her life.

The 20-year study, conducted among 74,044 women aged 65 and older, all of whom had cataracts, found a 60 percent lower risk of death among the 41,735 women who had their cataracts removed. The findings were published online in JAMA Ophthalmology in October by Dr. Anne L. Coleman and colleagues at the Stein Eye Institute of the David Geffen School of Medicine at the University of California, Los Angeles, with Dr. Victoria L. Tseng as lead author.

A cataract is a clouding and discoloration of the lens of the eye. This normally clear structure behind the iris and pupil changes shape, enabling incoming visual images to focus clearly on the retina at the back of the eye. When cataracts form, images get increasingly fuzzy, the eyes become more sensitive to glare, night vision is impaired, and color contrasts are often lost. One friend at 74 realized she needed cataract surgery when she failed to see the yellow highlighted lines in a manuscript she was reading; for her husband, then 75, it was his ophthalmologist who said “it’s time.”

Cataracts typically form gradually with age, and anyone who lives long enough is likely to develop them. They are the most frequent cause of vision loss in people over 40. Common risk factors include exposure to ultraviolet radiation (i.e., sunlight), smoking, obesity, high blood pressure, diabetes, prolonged use of corticosteroids, extreme nearsightedness and family history.
Wearing sunglasses that block 100 percent of UV rays and a hat are important preventives. Eating lots of foods rich in vitamin E (such as spinach, almonds, sunflower seeds and sweet potatoes); the carotenoids lutein and zeaxanthin (in kale, spinach and other dark green leafy vegetables), and omega-3 fatty acids (in spinach and oily fish like mackerel, salmon and sardines) may also reduce the risk of cataracts.

Cataract surgery is the most frequently performed operation in the United States, with more than three million Americans having cataracts removed each year, according to the organization Prevent Blindness America. With tiny instruments, the cloudy lens is sucked out of the eye and an artificial lens inserted in its place. After about half an hour in recovery, patients can go home.
“Not only can cataract surgery give people a better life while they’re living it, they can also live more of it,” Dr. Coleman said in an interview. The women in the study who underwent cataract surgery lived longer even though, over all, they were sicker to begin with — as a group, they had more heart attacks, chronic pulmonary disease, peptic ulcers and glaucoma than those who did not have surgery.

Previous studies had shown a lower mortality risk in men as well as women following cataract surgery, Dr. Coleman said. The new study, while confirming the earlier findings of fewer deaths in women, was also large enough to show just how the operation can extend life. Those who had cataract surgery subsequently had reduced risks of death from cardiovascular, pulmonary, neurological and infectious diseases, as well as cancer and accidents.

In explaining this result, Dr. Coleman said that when people can see better, “they can also move more and get more exercise. They can see their pills better and may be more likely to take them and take the right ones. The surgery also improves visual contrast, which decreases the risk of accidental deaths from falls or driving. It’s important to get the best vision a person can have.”

Source: Cataract Surgery May Prolong Your Life – The New York Times

And for those of us who love reading, life isn’t quite as much fun when our favorite pastime becomes a struggle. The high output, full spectrum light you get with a Microsun lamp is one of the best ways to make reading a joy again- and possibly extend your life.

NPR Talks Light Therapy and Effects on Bipolar Depression

At Microsun, we’ve known for a long time that inadequate light impacts not only our ability to read, but can change our attitude. Ever since Edison invented the incandescent bulb, people have been making do with a poor imitation of the best light available- sunlight.

Our lighting system of three bulbs, outshines eight sixty watt bulbs, using only about 90 watts of energy. But, the part that’s most important, is our light is true full spectrum light- and optimized for older eyes.

In today’s NPR story, the main focus was on the treatment of bipolar disorder with light therapy. This is a new area of experimentation, but the effect of full spectrum light on Seasonal Affective Disorder are already well known.

As the months grow colder and darker, many people find themselves somewhat sadder and even depressed.

Bright light is sometimes used to help treat the symptoms of seasonal affective disorder, or SAD. Researchers are now testing light therapy to see if it also can help treat depression that’s part of bipolar disorder.

It’s unclear how lack of light might cause the winter blues, although some suggest that the dark days affect the production of serotonin in the skin.

The idea with light therapy for depression is to replace the sunshine lost with a daily dose of bright white artificial light. (Antidepressants, psychotherapy and Vitamin D help, too, according to the National Institute of Mental Health.) The light box is actually more like a screen, the size of your average desktop computer. Some people call it a “happy box.”

To test its usefulness in treating bipolar disorder, researchers at the Feinberg School of Medicine, Northwestern University enrolled 46 patients who had at least moderate bipolar depression. Half of participants were assigned to receive bright light therapy. The other half received a dim red placebo light. They also kept taking their regular medication.

In an effort to insure lack of bias, the placebo group was instructed not to search for information about light therapy and not to discuss the appearance of their light with anyone else in the study.

All participants were told to place the light box about one foot from their face for a 15-minute session to start. Every week, exposure was increased until it reached a dose of 60 minutes per day. Patients didn’t have to stare at the box, says psychiatrist Dorothy Sit, lead author of the study, published last month in the American Journal of Psychiatry. They simply had to be in front of it. “They could read the paper, a journal, or look at their bills,” she says.

Patients with SAD typically do their light therapy first thing in the morning, when they awake. But earlier research by Sit found that early morning light therapy could switch people with bipolar disorder into a manic phase. So in the new study, she decided to have patients engage in light therapy midday, between noon and 2:30 p.m.

After four to six weeks, Sit found 68 percent of patients using bright white light therapy achieved remission of depression compared to 22 percent of patients who received the placebo light. For the bright-light patients, “they returned to work, they were able to look after things at home, they were functioning back to their normal selves again,” says Sit.

Sit and other researchers say it’s important that people with bipolar disorder not try light therapy on their own.

First, the results in this study are “intriguing, but highly preliminary,” according to Al Lewy, a psychiatrist and professor emeritus at Oregon Health and Science University who was one of the pioneers of light therapy to treat SAD.

And given that light therapy can trigger hypomania, Lewy says that the therapy should be conducted under a doctor’s supervision, preferably a psychiatrist. “If there’s the slightest chance that a patient will switch into a manic episode, then their doctor can be there to treat them.”

Bipolar disorder, also known as manic-depressive illness, is a brain disorder that causes unusual shifts in mood, energy, activity levels and the ability to carry out day-to-day tasks, according to the National institute of Mental Health. About 3 percent of the U.S. adult population suffer from the disorder.

This study “offers a glimmer into a new pathway for treatment,” says psychiatrist Ken Duckworth, medical director of the patient advocacy group National Alliance on Mental Illness. That’s needed, he says, because “bipolar depression is one of the most difficult types of depression to treat.” Medications such as mood stabilizers and antidepressants that work well to treat the manic phase of bipolar disorder are not effective in treating the depressive phase, Duckworth says. And people with bipolar disorder “spend most of their time on the depressive end of the spectrum.”

Sit says it’s important to see her findings duplicated in future research, which should also investigate how the light affects the body’s circadian rhythms at different times of day, and how that affects bipolar symptoms.

Source: Light Therapy May Help People With Bipolar Depression, Study Finds : Shots – Health News : NPR

The study was on a very small sample group, and shouldn’t be considered as a medical treatment, however, we do know that when it comes to full spectrum lights, there is no brighter, more efficient light available than a Microsun.

 

Black Friday is fading as people find alternatives

More and more people are choosing to relieve some stress and stay home on Black Friday…or better yet, to get outside and enjoy!

The flurry of activity in malls and department stores on Black Friday has often become synonymous with stress, rage and poor behavior.

Many are opting out this year and choosing to spend the day away from the chaos of Black Friday.

“This November, there is a seismic shift in when and how adults are shopping for holiday gifts,” said George Noceti, a vice president and wealth adviser with Morgan Stanley. “I call it the graying of Black Friday.”

Increased ease of online shipping makes it a less stressful, lucrative choice for a growing number of holiday shoppers. Shopping in pajamas behind on your laptop or tablet while sipping your favorite winter beverage has an appeal that a frenzied shopping mall crowd simply cannot match.

As online shopping becomes easier and more efficient all the time, with discounts that rival or surpass those offered in brick-and-mortar stores, people are choosing to take advantage of e-commerce and are often buying experiences over things, Fosina said.

This holiday season, we at Microsun want you to relax, enjoy and perhaps get outside to savor the last bits of Autumn before winter blows in full force.  Better lighting will help pass those coming winter nights, and this year we’re making it easier for you to find the best light for your home or office.

CLICK HERE to see our Cyber Monday preview sales and CHECK HERE again on Monday to see the full sale – best prices of the year on many of our most popular lamps!

We make it easy.  Stay home.  Avoid the crowds and gift the gift of light this holiday season – Microsun light!  Monday is the day – Visit us online or give us a call at 937-552-2424!

See the Microsun Difference!

Source: Black Friday is fading as people find alternatives